Artefact 1 Rationale

For my first artefact, I produced a questionnaire consisting of 19 questions which focused on interactive cinema.
Interactive cinema is the term used to describe a film in which the audience has an active role in the outcome of the film.
One example of this is the online interactive zombie film entitled “The Outbreak”, which can be found on you tube; this was also the example I used in my questionnaire.
From the data that I collected through my interactive cinema questionnaire I conclude that out of the number of people that were given this questionnaire 68% said that they are film fanatics who love to watch films as often as they could, but out of this 68%, only 36% of these people had heard of the term interactive cinema before.
When asked the question which video was more enjoyable, 57% felt that interactive videos were more enjoyable then traditional films but when answering question 11 there were mixed views on the topic, one person felt it was more enjoyable to watch a interactive film, because they “had a choice in the storyline” and they could “go back and watch the other parts...so it has a good reply value”, however someone else commented that they “don't agree with interactive cinema as it is meant to be a story created for us, not by us”.
When asked the questions would the audience like to be able to interact by more then clicking and how would this work. I got a lot of similar views on how to improve interactive cinema, 33% of the answers referred to voice recognition technology, so for my next artefact I wanted to look at different means of interaction that could be integrated into interactive cinema, perhaps using sound and touch within the cinema environment, to broaden to a wider audience range because I have noticed that the interactive experience only targets the audience of home entertainment use.